I was getting ready to leave the office to head straight home for the weekend when I spotted an ad for the new line on Instagram. I scrolled through a couple items on my phone and ultimately decided to stop by Target by my apartment before heading home. What makes this line very special is that for the very first time Target decided to make every piece available in plus sizes. This is major as this is coming from a brand that at one point had no plus sizes available in store or online for a solid  2 years back in 2010. I greatly appreciate the fact that everything in this new size inclusive fashion line (sizes range from 0 to 26W) is quite affordable with everything from clothes and accessories being just under $40.

Took 10 items with me to the fitting room, only 5 were winners this time around.

While the plus size items are  hung in the space as the straight sizes, I should note one sad reality – a great number of these aren’t available in store so once again we are forced to do most of our shopping online. In following the line’s launch on social media, I noticed that some stores have more items available in plus than others so if you are dead set on trying things on before buying (like I am) get ready to travel to multiple Target locations. That said, I did try on some items from the straight size section that had some stretch and found that they fit just fine. Continue reading →